Tuesday, September 15, 2009

Nurturing Innovation

I came across a great article on innovation in the McKinsey Quarterly, and have included an excerpt below:

In the early 1990s, a seasoned executive shared a metaphor that has stayed with me ever since: he said that innovation is like a coral reef. Marine biologists don’t fully understand what causes reefs to form, he said, but we do know that human actions can nurture or harm the process. The same is true for innovation—a natural, chaotic, unpredictable process that is hard, perhaps even impossible, for well-meaning outsiders to foster. If we try to control or micromanage innovation, we risk squeezing out the very life forces that give rise to successful new ideas. Instead, we must focus on finding ways to nurture and accelerate the natural processes of innovation once they’ve begun organically...

... Most... default to linear thinking with formal structures to define and control innovation. What we need instead is to turn the forces of innovation loose—to create the right conditions for that reef ecosystem to grow on its own and take hold...

... innovators like these are often disconnected, operating in silos, without the financial resources and strategic support they need to bring their ideas to fruition. They do not swim in a teeming, healthy reef ecosystem...

Read the WHOLE ARTICLE

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